Episodes

April 6, 2023

Library Release - The Hardest Wine Exam in the World w/ Mark de Vere…

The hardest wine exam in the world, an elite community of >400 wine professionals, and learning how to engage with wine more. All those elements describe the Institute of Masters of Wine and the Master of Wine (“MW”) exam. MW...

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March 23, 2023

What Price Communicates for Fine Wine

Peter dives into the various messages embedded in a winery’s decision to set price.

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March 11, 2023

Library Release - Dissecting the Price of Luxury Wines

Discussing the luxury wine price segments, the types of luxury wine buyers, and how you need everything to be working right to build a luxury wine brand.

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March 2, 2023

State of the Wine Collector w/ Charlie Fu, Los Angeles

With a lot of economic uncertainty in early 2023, the fine and luxury wine space has remained relatively robust. Charlie Fu, an LA-based lawyer, wine collector, Wine Berserkers moderator, and caviar purveyor , gives us his th...

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Feb. 23, 2023

Waste Prevention through Competitions and Chocolate w/ Katie Jackson,…

Katie Jackson leads the Sustainability Team of Jackson Family Wines, she describes some of the major programs they’ve undertaken.

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Feb. 16, 2023

Becoming a Sustainability Brand w/ Joseph Brinkley, Bonterra Organic …

Bonterra has pushed well beyond that with sustainability processes and certifications such as Climate Neutral, True Zero Waste, and now focusing on Regenerative Organics.

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Feb. 10, 2023

The Payback of Energy Efficiency w/ David Duncan, Silver Oak

Silver Oak, the 1st existing winery and new build winery to be LEED Platinum certified and be at the forefront of energy efficiency for the last 20 years.

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Feb. 3, 2023

Accessing the Creativity of Diversity w/ Maryam Ahmed, Maryam + Compa…

Maryam shares how DEI creates access and relevance to new customers and markets for wine and how “doing the work” creates significant ROI for businesses.

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Jan. 26, 2023

Blocking & Tackling of Biodiversity w/ Drew Bledsoe & Josh McDaniels,…

From improving quality to increasing customer loyalty, they believe taking a long-term view on sustainability proves it is a good investment.

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Jan. 19, 2023

Bats, Bottles, and Baking Soda: Battling Climate Change w/ Marie-Cath…

With an action plan that covers five key climate change strategies, Bordeaux can become carbon neutral by 2050.

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Jan. 12, 2023

Sheep, Ducks, Chickens, & More w/ Dan Fishman, Donum Estate

Donum Estate is serious about sustainability, investing heavily in integrated pest management and biodiversity.

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Jan. 6, 2023

Saving Water in the Desert w/ Joan Esteve, Raimat

How a >€5M of investment has substantially reduced water usage and made the Raimat more sustainable, leaving it a better place for future generations. Photo by David del Val

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Dec. 30, 2022

Designing Allocated Offerings w/ Byron Hoffman & Tyson Caly, Offset

Allocated wine offers are unique event-based sales methods, which limit how much customers can buy, create new challenges and best practices, unlike other sales channels.

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Dec. 16, 2022

Creating a Destination in Texas w/ Eva Horton, Flat Creek Winery

Eva Horton, the owner of Flat Creek Estate, shares how they are creating more than a Texas winery but a destination.

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Dec. 1, 2022

Shattering Glass Ceilings w/ Jen & Zach Pelka, Une Femme

Une Femme was supposed to be an in-house wine brand for their Champagne Bars The Riddler to now the fastest-growing sparkling wine in the US.

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Nov. 24, 2022

Library Release - Wine Preservation: Tom Lutz, Repour

Interview with Tom Lutz, Founder & Creator of Repour Wine Savor, one of the leading new inventions in wine preservation technology.

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Nov. 16, 2022

Selling Celebrity w/ Albert Hammond Jr. of Jetway & The Strokes

The idea to start Jetway came from drinking Aperol Spritzes in Italy and thinking it should be canned and modernized.

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Nov. 2, 2022

Enhancing the Enjoyment of Wine Collecting w/ Elton Potts, Vine Vault

Catching the wine bug from the nudge of a physical trainer, Elton Potts, Founder & Managing Partner of Vine Vault , has built a business focused on enhancing the enjoyment of wine and wine collecting. From full-service wine s...

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Oct. 26, 2022

Library Release - Putting Trust in Data w/ Russ Mann, WineBid

Library Release - Originally released as episode 26 on Nov 11th, 2020 With a 25-year history, WineBid is the oldest and largest online wine auction site. The original re-commerce platform, Russ tells us about the auction proc...

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Oct. 19, 2022

Scaling Wine Storage w/ Jeff Anthony and Jeff Smith, Vino Vault

The wine storage landscape has never been as dynamic as it is today.

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Oct. 12, 2022

The Relevance of Wine Competitions w/ Doug Frost, MW, MS

Doug Frost, MW, MS, describes the history, value, drawbacks, and key success factors of wine competitions.

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Oct. 5, 2022

Designing Better Wine Sales w/ Katherine Cole & Jon Krauss, Vin Agency

“Wine is an emotional sale, not a rational one.” making storytelling and the immersive nature of web design critical for DTC wine sales

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Sept. 28, 2022

Investing in Experiences w/ Aly Wente, Wente Vineyards

Aly Wente, VP of Marketing & Customer Experiences, shares how Wente thinks about managing the portfolio of experiences and how they embed wine and the Wente brand into everything they do.

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Sept. 21, 2022

Casting Long Shadows over Columbia Valley w/ Gilles Nicault, Longshad…

Director of Winemaking, Gilles Nicault, describes how the partnerships work from both a business and winemaking perspective.

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