Social Media Episodes

Feb. 5, 2025

Creating a positive message for wine w/ Gino Colangelo, Come Over Oct…

With many macro headwinds for the wine world, Gino Colangelo, founder of Colangelo PR, felt the negative and often poorly fact-checked press around alcohol and health posed an existential threat. Teaming with Karen McNeil of ...

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Aug. 28, 2024

Wine Business, The Italian Way w/ Stevie Kim, Vinitaly

She explains how parent company Veronafiere invested in the various Vinitaly products and allowed her to experiment.

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June 10, 2023

State of the Wine Collector w/ John Jackson, Dallas

Checking in on how collectors are weathering current economic conditions with AttorneySomm, John Jackson

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Dec. 1, 2022

Shattering Glass Ceilings w/ Jen & Zach Pelka, Une Femme

Une Femme was supposed to be an in-house wine brand for their Champagne Bars The Riddler to now the fastest-growing sparkling wine in the US.

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June 8, 2022

Reflections on the Journey: 2 years & 100 episodes of XChateau

Robert and Peter reflect on how the wine industry has changed, the major themes that have popped up in the show, and some of the lessons they have learned in the process.

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April 13, 2022

WineTok w/ Amanda McCrossin aka SommVivant

Wine influencer Amanda McCrossin (somm_vivant) has gained momentum in this “wild west” and now has over 100k followers on TikTok.

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July 13, 2020

Building a Social Media Brand Page

In this episode, Robert Vernick and Peter Yeung discuss building and managing a brand page on social media for wineries, retailers, and other wine businesses. Robert and Peter discuss how to get started, build followership, engage with your audience, and

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July 6, 2020

Wine Social Media Overview

In this episode, Robert Vernick and co-host Peter Yeung discuss social media for wineries and the importance of creating your social presence to grow your brand and build a solid client base. Robert and Peter will delve into the pros and cons of each soci

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